Each of the five brick bags contains one passenger: the four Beatles and their traveling companion, Jeremy Hillary Boob, a weird brown creature with a painted blue face and magical powers. The box contains five numbered bags of bricks, and a small, thick instruction booklet. The inner walls of the box show the Beatles peaking through portholes in both their minifigure and animated forms. The cover features trippy palm trees and portraits of the band on the bookends in the film’s cell-shaded style. The set’s box is chunky, with deep sides and a hinged lid like many of the other Ideas sets. But while the official model undeniably looks better than Kevin’s prototype, we can’t be too harsh on Kevin, since a number of the pieces Justin employed to capture the complex shape literally did not exist when Kevin designed the prototype. The model has been almost wholly redesigned from Kevin’s prototype. LEGO Designer Justin Ramsden did an excellent job translating Kevin’s original design to a finished set. The LEGO model is based on the design fan Kevin Szeto successfully pitched on Ideas. The Beatles have had a profound influence on modern music, and have hoards of fans the world over. Inspiration for this set is drawn from the 1968 animated film The Beatles Yellow Submarine which stars John, Paul, George, and Ringo in a psychedelic adventure in the fantasy world of Pepperland, and pits the band against the Blue Meanies. LEGO has chosen quite a remarkable touchstone for its entry into broader pop-culture, though. The LEGO Company has been acquiring a lot licenses in recent years and turning them into LEGO sets, but until now they have mostly drawn from the Science Fiction/nerd/geek regions of media - think Doctor Who, The Big Bang Theory, or Ghostbusters. Now with that taken care of, let’s look at the rest of the model. Of course, the first thing anyone is going to do upon acquiring Beatles minifigures is stage them crossing Abbey Road, so we’ll get that one out of the way now. UPDATE: 21306 LEGO Beatles Yellow Submarine is out now! The set will retail for $59.99 USD and contains 550 pieces. Now, 21306 The Beatles Yellow Submarine is available on The LEGO Shop. At the beginning of this month, LEGO announced the Old Fishing Store, and we reviewed the 21307 Caterham Seven 620R at its launch a few weeks ago. Early this year we reviewed the 21305 Maze, and learned that the Apollo 11 Saturn V and Adventure Time characters will become sets.

LEGO’s crowd-sourced Ideas platform is on a roll this year, with sets and news coming in rapid succession.

Beetles yellow submarine lego